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girl walking through high city

Our Story Provides A Unique Opportunity To Connect With Our Customers

What if effectively leveraging your well-positioned story could make it easier to grow your business? Ironically, most founders fail to use their story in a compelling way. But…

Concrete Pillars

Bedrock Tracking Metrics For Building A Long Standing Scalable Digital Platform & Blog

I’ve been thinking about the most important metrics to track for growing this blog. Google Analytics and other similar marketing tools provide hundreds and thousands of options, b…

Person Checking a Pulse

Established Ecommerce Companies: Four High Level Search Engine Performance Metrics to Monitor

If you’re running a campaign to drive more traffic via search engines (organically) and ultimately dollars, there are four metrics you’ll want to keep an eye on. Search Engi…

A robot and a girl

Leverage Automation Technology To Grow Your Business & Eliminate Unnecessary Staff Labor

As a strategist, I enjoy a good game of chess. In the professional chess arena, there’s been an ongoing feud of human players competing against computers with the latter usually w…

Projector With Smoke

Which Type of Marketing Neglect Best Describes Your Business?

How accurately are you projecting your business to the world? Better or worse than you really are? Accurately?

How To Re-engage Those Dormant Contacts Before Your Hubspot Renewal

08 February 2018

Do you have an upcoming Hubspot renewal and wonder what do about those dormant contacts? With Hubspot (a powerful email automation software with amazing customer service support)…

Hot Water Coffee Filter - Qualify Leads For Sales People

Use This Marketing Step To Qualify & Prioritize Volumes Of Incoming Leads

31 January 2018

If you’re receiving a volume of daily leads and need a way to further qualify who should receive a prioritized response, I’ve got a simple approach to effectively help you make th…

Be Memorable - Desk with photos

Change Your Future By Planting Memorable Moments And Fostering Interesting Impressions

30 January 2018

When you think back a few years, how many strangers do you still remember meeting? Do you remember their name or anything about them? A year into my freelance journey, and I…

Alligator Lurking, Waiting To Attack

Are You Prepared For When Your Joomla Website (or Blog) Is Hacked?

02 November 2017

Whether you're an individual blogger or a business, it's likely that at some point your website will get hacked. I've managed hundreds of websites over the years, and unfortunatel…

Social Media Taboo: How To Find Your Voice & Keep It Professional

Social Media Taboo: How To Embrace Your Voice & Keep It Professional

12 October 2017

This post was inspired by my speaking event for the Greater Atlanta Home Builders Association. What in the world does it mean to find "your voice" and use it on social media? And…

What Are The Benefit For Marketers Using Quora?

What Are The Benefits For Marketers Using Quora?

04 October 2017

As a result of writing my first book, one of my marketing strategies for building authority and creating awareness was to consistently answer questions on Quora about freelancing…

The Ultimate Guide For Building Awesome Joomla Websites

The Ultimate Guide For Building Awesome Joomla Websites

03 October 2017

Have you ever heard of Joomla, the open-source content management system (CMS)? Introduced by a friend when this tool was in its infancy, this became our go-to resources for web…

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